Responsibilities• Serve as the primary writer & editor for content marketing strategy •Planning, creating, publishing and maintaining all content to all platforms and networks• Manage the end to end content workflow & editorial calendar, taking the lead in ideating, executing and distributing high-quality content • Develop a comprehensive, data-driven SEO content strategy targeted to drive qualified traffic and increase website conversion rates, incorporating and prioritizing keyword topics that are relevant to our business goals• Work alongside Sales & Marketing team to create content for increasing inbound traffic, engagement and conversions across owned channels (Blog - Website, Social)• Research new industry trends and topics for content development, as well as identify new channels and opportunities (paid & unpaid) to include in our distribution strategy• Create a content dashboard and regularly report on a measurement plan, with clear success metrics tied to company and department goals (increase organic traffic, engagement, lead quality and conversions)• Support in writing and updating website and social media content as neededRequirements• 3rd or 4th year student in a post-secondary Business program, preferably with a major in Marketing, Communications, or equivalent • Previous experience in DMI considered a plus• DMI Certificatate considered as an asset • Strong copywriting and editing skills• Proficiency with Google Tools including Google Analytics, Google Search Console, as well as other Research (SEMRush, Ahrefs) and A/B Testing tools to track content performance, extract insights and identify new opportunities for content development and optimization• Exceptional time management skills, and ability to work effectively in a dynamic environment, meeting tight deadlines and ability to prioritize accordingly请将您的简历和小红书/抖音推文截图/网站作品发到我们的邮箱,有DMI证书的工资可商量。